Tversky and Kahneman
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Daniel Kahneman. Maps of bounded rationality: a perspective on intuitive judgment and choice
Nobel Prize Lecture, December 8, 2002
Daniel Kahneman and Amos Tversky. Prospect theory: an analysis of decision under risk
Econometrica 1979(March);47(2):263-292
Amos Tversky and Daniel Kahneman:Judgment under uncertainty: heuristics and biases
Science 27 Sept 1974;185:1124-1131
This is a classic article.
Amos Tversky and Daniel Kahneman: The framing of decisions and the psychology of choice
Science, New Series, Vol. 211, No. 4481 (Jan 30 1981):453-458